Archive for the ‘The Social Web’ Category

New Chart: How Much of the Online Budget is Social Media Getting?

Comments Off
Posted 09 Feb 2010 — by Trevor Walter
Category The Social Web

We wanted to know how organizations allocated their online marketing budgets for each of the following tactics, including personnel, media and other direct costs. This is what we learned.

[ full article ]

Help Google Build Better Google Maps

Comments Off
Posted 07 Oct 2009 — by Trevor Walter
Category The Social Web

Stan Schroeder over at Mashable.com breaks the story on Google’s desire to build a better map system and they are asking for help from the public.

Stan writes, “The team behind Google Maps today reports several interesting improvements to the service. First of all, they’ve created a new base map dataset, which includes several publicly accessible geospatial government-created datasets, with information pertaining to toll roads, bridges, road networks and the like.”

>> Read Full Article